Lunay: “El Niño” Album Release

Lunay’s second album release, “El Niño”. We worked on the entire marketing plan which included conceptualization, coordination, and production of all content and marketing efforts. All creative assets were illustrated (even Lunay) and built on 2D and 3D elements. I enjoyed every single part of this project from a big presentation to DSPs executives to the first after-COVID event for the #lunaticas. This was a 6-month project at least! 

The album reached #1 on Apple Music, made it to the 2021 Latin Billboard Top 50 Albums, and won an SME Award. 

Special Shout Outs: Marnie Marquina, Irene Muñiz, Mall of San Juan, Soraia Albelo Cool Shit, Rondapro, La Familia, Buena Vibra